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Findings Present that Regardless of all New Meals Choices, the Hamburger and Scorching Canine Nonetheless Reign Supreme When it Involves Soccer Tailgates

In Honor of Nationwide Tailgating Month, Hormel Meals Releases Shocking Knowledge Round US Tailgating Selections and Etiquette; From Onsite “Jobs” and What to Carry, When to Arrive and Grilling Strategies; Hormel Meals Reveals Nationwide Tailgating Habits, State-by-State

AUSTIN, Minn., Sept. 20, 2022 /PRNewswire/ — At the moment, Hormel Meals Company (NYSE: HRL), a Fortune 500 international branded meals firm, shared the outcomes of its newest nationwide shopper survey about tailgating preferences and etiquette. The anticipation and pleasure of tailgating are reaching a fevered top, as shoppers return to their favourite pre-pandemic routines. The nationwide survey of 5,000 shoppers was performed by OnePoll on behalf of Hormel Meals, which sought a complete take a look at habits and routines across the event, as the corporate is all the time assessing, listening to, and evaluating present shopper pursuits and traits.

Whereas general outcomes revealed compelling insights into the methods sports activities followers have fun their favourite groups by means of meals, the state-by-state responses to some questions have been sudden. From the right tailgate snack to meals decisions offering perception into an individual’s character, it’s clear that buyers really feel strongly that sorts of meals and cooking strategies significantly impression the tailgate expertise.

“Simply as sports activities followers are keen about rituals round their favourite groups on sport day, many really feel the identical means about tailgating,” stated Deanna Brady, an govt vp for Hormel Meals. “Burgers and sizzling canines are fashionable staples, and a need for portability and finger meals are key survey findings that spotlight the necessity for ease. Our in depth snacking and entertaining portfolio aligns completely with shoppers’ needs for tasty and handy options as a part of their tailgating expertise.”

Key Findings


The vast majority of these polled (42%) stated that arriving to tailgate one to 2 hours earlier than sport time is the candy spot for celebrating the neighborhood and traditions of their favourite sports activities groups. Moreover, as soon as on premises, tailgaters have lofty expectations on the subject of meals decisions. In actual fact, three-quarters (72%) of respondents agreed that the meals choice could make or break the tailgate, whereas nicely over half (62%) confessed that what somebody brings to the tailgate says quite a bit about them. Maybe that is the rationale nearly two-thirds (63%) of respondents are more likely to convey their favourite dish, no matter whether or not others get pleasure from it.

And if somebody fails to convey a dish to share? Practically half of these polled stated that particular person wouldn’t be invited again (46%), a sentiment felt particularly amongst these dwelling in Michigan and
New Jersey (58%).

Tailgating Jobs

“Grill grasp” is essentially the most coveted job to have at a tailgating occasion. The survey discovered 29% imagine working the grill to be one of the best job whereas tailgating, whereas 25% go for “aspect dish taster” or “sport hype man” (23%).

Standard Tailgating Meals
Burgers (66%) and sizzling canines (56%) ranked highest amongst these polled as one of the best meals to convey to a tailgate, and the worst, by far, included ice cream and popsicles (41%) with pie ranked subsequent (24%) ).

Meals Selections
It could come as no shock that portability (58%) and ease of cooking (56%) ranked excessive in selecting the right tailgate snack, in addition to the flexibility for folks to eat with their arms (finger meals 47%). The flexibility (31%) of meals choices additionally ranked excessive in significance when planning the right unfold.

Survey respondents from Rhode Island have been extra more likely to make a recipe forward of time for the tailgate (42%) whereas these from California, Coloradoand Tennessee have been extra more likely to convey one thing premade (32%). And the place do most individuals discover their favourite recipes? 64% answered by means of their household and pals.

As well as, almost 50% of respondents famous that they are going to make and convey a turkey dish to the tailgate round Thanksgiving.

Cooking Strategies
As for the most well-liked cooking strategies, most stated transportable grill (67%) and conventional outside grill (49%), with greater than a 3rd selecting the sluggish cooker (38%) – particularly in the event that they dwell in South Dakota (56%).

Onsite Actions
Along with consuming and ingesting whereas tailgating, 71% of followers additionally like socializing however solely with different followers, 69% loved listening to music, and 61% wish to seize the day by taking images.

To evaluation the entire survey’s findings, please go to

Hormel Meals affords straightforward options for tailgaters throughout the nation from manufacturers like PLANTERS®COLUMBUS®SKIPPY®WHOLLY® guacamole, and BLACK LABEL®. For extra recipe inspiration or details about the Hormel Meals household of manufacturers, go to or comply with us on social media.

ABOUT HORMEL FOODS — Impressed Individuals. Impressed Meals.™
Hormel Meals Company, primarily based in Austin, a worldwide branded meals firm with over $11 billion in annual income throughout greater than 80 international locations worldwide. Its manufacturers embody Planters®SKIPPY®SPAM®Hormel® NaturalChoice®, applegate®Justin’s®Wholly®Hormel® BlackLabel®Columbus®, Jennie-O®, and greater than 30 different beloved manufacturers. The corporate is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the “World 2000 World’s Finest Employers” checklist by Forbes journal for 3 years, is one in every of Fortune journal’s most admired firms, has appeared on the “100 Finest Company Residents” checklist by 3BL Media 13 instances, and has obtained quite a few different awards and accolades for its company duty and neighborhood service efforts. The corporate lives by its function assertion — Impressed Individuals. Impressed Meals.™ — to convey a few of the world’s most trusted and iconic manufacturers to tables throughout the globe. For extra info, go to and

SOURCE Hormel Meals Company


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